to Finish in as Little as a Week!
this page be your production guide.
This page will not only help you understand
the key components of your web site production, but also help
you see just how easy
me and let me know you are ready for a web site.
Prepare for Our Meeting (In Person, Phone, or
A web site is
worthless if it doesn't work for you and pay real-world dividends.
designer" can give you pretty site, but he may not be
helped you achieve your business goals, 1, 5, 10 years from
now. I am.
My clients contact
me frequently with business challenges and ask my free advice.
As an award-winning
communications strategist who is also a web designer,
I don't succeed if
you don't. I need to identify right off those
real dividends your
web site can
produce for you. I need your web investment to be
the best money
when we first meet, I focus on critical business
topics that drive web site
* What keeps you awake at night?
* How do you define your success?
* Your web site as a revenue producer or a cost/workload
* Your web site as an organizational manager.
3: Gather Material You Already Have
information you already have on hand will probably be
plenty, when combined
with my interview,
to prepare your launch site. Assemble any logos, printed
You don't have to create anything new. That will be my
At this stage, I am
really interested in your branding, e.g. your colors, logos,
that would shape
"your organizational look." I am also
interested in any web sites
you really like in
terms of look and functionality to help grasp your
4: The Front Page
I design your front page for you to approve.
The look of the front page drives
the rest of the
site. This normally takes a couple of days.
5: The Full Site
I finish the web site and you approve the final.
This step normally takes a week
for an average
An Important Note: A web
site is a living, every-changing entity that must keep
pace with your
organization and visitor needs. It is never
"finished." Don't feel
pressured to try to
get it all done in the first version. Build according to
resources. We will focus on the most important aspects
6: You Are Online!
I load your
site into Google, work your search engine ratings, and add
will keep monitoring your site's progress as it moves up
Remember, if you are not in the first 3 pages of the search
you are not yet on
the Internet for all practical purposes. I need
that first page.
Step 7: Site Maintenance
exchange ideas, items, updates, photos, via e-mail as
is no limit to the
changes. Don't apologize or hesitate to make
changes. As my
said: "Don't worry about the mule; just load the
THE PROCESS: E-Mail